Think deeper.
Build smarter.
Notes and guides on product strategy, digital design, development and thoughtful interactive experiences.
Ideas for creating better products.
From idea to MVP: what to build first
A practical way to identify the smallest version of your product that can deliver real value.
Read article ↗DESIGN & ENGINEERING✳Building a better digital experience: design meets development
Why the strongest digital products treat design and engineering as one continuous collaboration.
Read article ↗AI & AUTOMATION↗When should you automate a workflow?
A decision framework for identifying work that benefits from automation—and work that still needs people.
Read article ↗Exploring playful products for kids.
Our children's product work also inspires practical thinking about child-friendly interfaces, learning experiences and digital play.
Designing digital games for kids: 9 principles that matter
Principles for thoughtful, understandable play experiences.
Read article ↗PLAYFUL PRODUCTS✦A practical UI/UX checklist for kids apps and games
A framework for readable interfaces, feedback and recovery.
Read article ↗PLAYFUL PRODUCTS✦Educational game design: balancing learning and play
How learning goals can be part of engaging game interactions.
Read article ↗An idea worth exploring?
The best discussions start before every detail is figured out. Tell us what you’re thinking.
Let’s build something ↗